It was a slick marketing campaign in the 1940’s by the de Beer’s diamond company that created the notion that you have to spend two months wages on diamond engagement rings to avoid being called cheap. Using the slogan “A Diamond is Forever” de Beer’s managed to make engagement rings a prominent status symbol in the western world. Most European countries have still not adjusted to this notion, preferring to stick with the plain gold or silver bands used as a sign of the promise to marry.

Years later men and women fought off another notion by the company to make engagement rings for men and while a few were purchased, there was not enough interest to bring the idea into vogue for men. Once the diamond ring became an important part of the wedding world, the cost of diamond engagement rings skyrocketed and for many finding an engagement ring valued at two months salary may be difficult.

Diamond prices are established by their weight, measured in carats, but the price goes up considerably when the weight goes over .99 carats. The cost of diamond engagement rings can vary from a few hundred dollars to several thousand dollars and many people judge a man’s wealth, as well as his feelings towards his prospective bride by the size and value of the ring.

Engagement Rings Considered Conditional Gifts
In most cases, the law views a gift as property transferred from one person to another with little wiggle room to demand return of the gift. Possibly due to the value of diamond engagement rings, there is exceptions in most states that proclaim engagement rings are conditional gifts, and if the engagement is called off, the law requires the ring to be returned to the giver.

The majority of the cost and value of engagement rings is obviously in the size and cut of the stone, however the setting is an important part of the beauty of the entire piece. Gold, silver, platinum are some of the more common metals used for the rings in which to set the diamond. And many European countries, while shunning the notion of diamond engagement rings, will use diamonds in the wedding bands, even for men.

Most men will pick out the ring before asking the woman to marry them, although with many couples choosing to live together prior to marriage it is not uncommon for both parties to choose the engagement and wedding rings.

“Are You Looking to Purchase a Diamond for That Special Someone but You Want to Make Sure you Buy the RIGHT ONE!”

There are a lot of things to know before you buy a Diamond….and you need to know how to care for it afterwards. If you do not know the facts about Diamonds and how to buy the right one….you could end up being ripped off. There are many people out there that want to take your money! They will sell you a fake Diamond telling you that it is real, just to get your money. It is very important that you know the facts before setting out on your venture to buy the RIGHT ONE!

This “Diamonds - A Girl’s Best Friend” e-book is is all you need to make sure you buy the RIGHT Diamond and how to care for it!

Burnell’s Creative Gold is one of the nations leaders in innovative custom jewelry design, quality diamonds, and exquisite colored gemstones. The Burnell jewelry designers have won over 50 state and national jewelry design awards with their creations. Be sure to visit Burnell’s for your next Wichita jewelry purchase.