Your goal is to have success with women. This success won’t just fall into your lap. You need a plan. A plan indicates purpose and determination, the knowledge that if you follow the steps laid out in your plan, you’re going to make your goal a reality.

You need to have a course of action already in place – a way of knowing how to get from the first meeting to a relationship and this won’t happen by chance. Joshua Pellicer (author of The Tao of Badass), explains how you have to be the one in control of your life – and take responsibility for how you’re succeeding (or failing) with women.

With the right tools, you can control the initial spark, the bridge between a man and a woman, the hook up and whether that hook up will lead to anything deeper.

But there’s a catch. While you’re in control of your life, she’s in control of hers.

When you first meet a woman, you’ll see the outward smile and get a few sentences of polite conversation. What you don’t know is what’s behind that outward reaction. What you don’t realize is that when a woman talks to you for the first time, there’s a whole lot going on in her mind.

You might just be thinking, “She’s hot.” But she’s thinking a lot more.

She’s taking in whether you’re delivering a line, she’s checking out your smile, the way you’re dressed and the way you’re acting. She’s also figuring out whether you’re confident and deciding if she’s attracted to your looks. A woman can usually read a man in a matter of minutes.

Within those minutes, she’s deciding where you are on her relationship potential scale. She’s going to place you in possibility, liability (these are guys that come across as too demanding, too clingy, too desperate to hook up) or the friend only category.

If you get put in the liability or friend category, then she’s already labeled you. How’d she do it so fast? She did it based on the way you carried yourself, on the body language you presented at the first meeting.

That’s why it’s important that you carry yourself as a man of worth no matter how much or little your checkbook has in it.

When you meet a woman you’d like to hook up with, you have to make sure that you’re coming across as someone she wants to invest in – whether it’s 30 minutes or 50 years. How do you do that? How do you take the lead and have success with women?

You do that by using the techniques you’ll find in Tao of Badass. These techniques will teach you how to have a successful first meeting with a woman, how to carry a conversation, how to present yourself as a man she wants to get to know.

They’ve laid out a 4-phase process for interacting with women – how to attract the ones you want, how to have a good rapport with them, how to seduce them, and how to take it to the next level if you want to and build a long-term relationship with them.

By the time you’re done implementing these tips, the women you encounter will have a higher value opinion of you than they previously did. That’s because the Tao of Badass approaches this from a woman’s point of view, paired with facts about social interaction that neither men nor women can deny.